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Project

Karuna Associates

Website Design and Development

karuna-responsive-mockup-1

Overview

Karuna Associates is a group of lawyers, accountants, and tax experts to guide startups and businesses. It assists entrepreneurs in setting up their businesses and providing expert services. From business incorporation to filing tax returns and everything in between, you can rely on the company for sound guidance. 

The team of professionals helps business owners to attain compliance and manage formalities. It has mentored many organisations that have become industry leaders today. Whether it’s pharmaceuticals or healthcare, Karuna Associates can help you navigate the challenges in your way. 

Most importantly, you can rely on professional advice for optimum outcomes.

Challenge

Karuna Associates wanted to develop a professional and engaging website. It wanted to target both desktop and mobile users and build a fantastic user experience. 

Additionally, the company required us to incorporate all its services into the website. Therefore, the site needed to perform fast and in a reliable manner.

Moreover, the client wanted the website to entertain bookings. Users would be able to book services right from the homepage.

Karuna-web-mockup

Solution

We sat down to understand the project requirements thoroughly before creating a mockup. The website would target the Indian audience from all corners of the country. We had to highlight the services and create a seamless UI to encourage conversions. 

Our designers decided to use a simple layout and website structure that worked exceptionally well for our other clients. Additionally, we relied upon WordPress for our CMS and to deliver reliable performance.

We decided to develop 5 separate pages for the website. The home page would present the story of the company and present the main services. Additionally, we decided that it would be best to place the booking form right at the beginning of the home page. 

The location of the form attracted attention and helped our client convert more users.

Our team created a separate service page for the company. We used the free-scrolling approach to present all the services. Additionally, we placed all the primary services in the sidebar for quick access. Visitors were able to book the services directly from the page. 

Webgiginfo also developed an about us page to highlight the experience of the company. It also allowed the client to tell their story and market advantage. 

Additionally, we created a separate page with a form to apply for a franchise. The website also comes with a gallery and contact us page.

Result

Karuna Associates was very happy with our work. The website delivered an engaging user experience and intuitive navigation. Users are able to find the right information quickly without wasting any time. 

We placed all the CTAs conveniently to boost conversions. The booking process is also user-friendly and quick. Anyone can find the form with a few clicks without facing any challenges. 

The website uses ample white space and skimmable text. We wanted users to grasp key information without reading the whole website. We succeeded in our efforts and were able to create a professional and amazing website for our client.


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